French microalgae player Fermentalg has signed a multi-year technological, industrial, and commercial development agreement with the US industrial group DDW to bring Blue Origins, the natural blue color developed by Fermentalg, to market. The move is expected to substantially strengthen Fermentalg’s financial resources to complete its strategic development plan as consumers lean toward naturality, healthful […]
Etiqueta: healthful ingredients
Symrise study reveals US millennials see positive authenticity in craft beverages
Symrise Flavors’ Marketing and Consumer Insights group recently conducted a study addressing what is driving the growing acceptance of craft products among US millennials, with a focus on craft beverages. Building and expanding on previous studies that support the millennial influence on new product concepts, Symrise worked with 40 millennial consumers in New York, Chicago, […]