Personalization and fragmentation are two of the biggest drivers of change in the food and health business. It’s been 20 years since the first “functional food” burst onto the American market, with the debut of rival spreads Benecol from Raisio, and Flora from Unilever, each boasting their clinically proven ability to lower cholesterol by 12% […]
Personalization and fragmentation are two of the biggest drivers of change in the food and health business. It’s been 20 years since the first “functional food” burst onto the American market, with the debut of rival spreads Benecol from Raisio, and Flora from Unilever, each boasting their clinically proven ability to lower cholesterol by 12% […]
