New data from market researcher Mintel show that stevia (Stevia rebaudiana) use in food and beverage products continues to grow. According to the report, which was commissioned by stevia supplier PureCircle (Chicago), global launches of food and beverage products containing stevia have grown steadily since 2012, with an 11% increase in beverage launches from 2016 […]
Etiqueta: launches
Seaweed may create a better-for-you pasta
Seaweed masquerading as pasta is becoming very popular for consumers looking for a low-carb alternative to their normal pasta, according to Mintel. Sea spaghetti sales have grown in Europe, especially among a rising health-conscious shopper base. The Mintel Global New Product Database revealed gluten-free products represented 15% of all pasta launches in 2016. The idea […]
Naturex CEO talks trends, future launches and possible acquisitions
Just a couple of weeks ago Naturex reported that sales were up from €94m ($104m) to €98m ($108m) in Q3, helped by an increasing number of customers shifting to natural ingredients. During HiE the company unveiled its innovative 3-step approach – which includes intuitive nutrition, fortification and nutrition with purpose – that taps into the […]